Counsellor : SUWETTA A/P JAGANATHAN

Suwetta is an accomplished Marketing Consultant at Goon International College, bringing her expertise in Hospitality and Tourism to the forefront of the institution’s marketing efforts. With a Pre-Diploma in Hospitality and Tourism, Suwetta's academic background and hands-on experience in the hospitality sector have equipped her with unique skills that make her an asset to the college’s marketing team.

In her current role, Suwetta plays a crucial part in the college’s marketing strategies—particularly in Education Fairs, where she contributes to the promotion of the college's programs to prospective students. Education fairs are vital touchpoints for student recruitment, and Suwetta ensures that each event is well-organized and impactful. She works closely with other members of the marketing team to prepare marketing materials, handle logistics, and engage with prospective students, ensuring that the college’s presence is felt in the most effective and meaningful way possible.

Drawing from her qualifications in Hospitality and Tourism, Suwetta possesses an in-depth understanding of customer service, event management, and the tourism industry’s trends—skills that are invaluable in her marketing role. She understands the importance of crafting marketing messages that resonate with prospective students and their families, ensuring that they feel confident and informed about their decision to choose Goon International College as the place to pursue their higher education.

Suwetta’s role also involves engaging in direct communication with students, parents, and educational partners. By answering queries, providing information about the college’s offerings, and helping to navigate the admission process, she ensures that prospective students are supported at every stage. This personalized approach helps build trust and rapport with potential students, fostering relationships that contribute to their long-term satisfaction and success at the college.

One of Suwetta’s key responsibilities is to develop and implement marketing materials. She is involved in the creation of brochures, social media content, posters, and digital advertisements that effectively communicate the benefits of studying at Goon International College. By combining her hospitality knowledge with her marketing skills, she is able to produce content that is both visually appealing and informative, ensuring that the college’s programs and culture are well-represented.

In addition to her direct responsibilities in Education Fairs, Suwetta is actively involved in strategic planning for future recruitment efforts. She assists in market research, analyzing student trends and competitor strategies, and utilizing this data to refine marketing campaigns that target prospective students. Her insights help shape the college’s approach to student recruitment, ensuring that the college remains competitive in a dynamic educational landscape.

Suwetta’s work also extends beyond just attracting students; she helps to strengthen the college’s brand identity. She collaborates with other departments to ensure that the messaging and branding of the college are consistent across all touchpoints—whether it’s through online platforms, printed materials, or face-to-face events. This consistency reinforces the college’s image and reputation as a leading institution in higher education.

Her ability to juggle multiple responsibilities, from organizing Education Fairs to creating engaging marketing materials and offering direct support to prospective students, makes Suwetta a vital part of Goon International College’s success. Her understanding of both the educational landscape and the Hospitality and Tourism industry uniquely positions her to create marketing strategies that connect with diverse audiences.

In conclusion, Suwetta is a dedicated Marketing Consultant at Goon International College, where her background in Hospitality and Tourism enhances her ability to develop and implement effective marketing strategies. Whether it’s organizing Education Fairs, creating compelling marketing content, or engaging directly with prospective students, Suwetta plays a key role in helping the college achieve its recruitment goals and ensuring its ongoing growth. Her commitment to excellence, attention to detail, and passion for the field make her an invaluable asset to the college's marketing team.